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Would You Permanently Delete Your Fitness Facebook Account for Money? (article)

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Would You Permanently Delete Your Fitness Facebook Account for Money?
By Matt Weik, April 16th, 2020




Social media is consuming a good part of our days. Don’t believe me? If you have an iPhone you can check thanks to a new feature called “Screen Time.” Now, this article has nothing to do with that app, but rather more about your fitness Facebook account specifically. I’m assuming if you have a fitness Facebook account and post regularly that the social media platform means something to you and is of value?

You probably spend a decent amount of time each day scrolling through your feed seeing what your “friends” are doing. Well, what if I asked you to permanently delete your fitness Facebook account for money? Would you do it? You probably think I’m nuts for even asking you. Yet, according to a study, some actually would – for a price.

Now, the study conducted was for general profiles (not specific to fitness) but this can easily transfer over into our own world of fitness influencers on Facebook and social media.


Name Your Price
If you have a fitness business (even a personal brand such as fitness influencer), social media can be extremely important and help you market your brand and product/service. It’s a great way to build brand awareness and loyalty while creating a community that follows your every post. Would you be willing to permanently delete your fitness Facebook account for money? According to research, the average cost to have someone call it quits is over $1,000. I think that figure is incredibly low. But then again you have OnlyFans accounts popping up everywhere too.

The Facebook platform is home to more than two billion accounts/users and is considered one of the largest free social media platforms out there. Researchers have said, “Social media, and the internet more broadly, have changed the way we live and the way we keep in touch with friends and family, but it’s hard to find evidence that the internet has made us richer or more productive at work. We know people must derive tremendous value from Facebook or they wouldn’t spend millions of hours on the site every day. The challenge is how to put a dollar value on a service people don’t pay for.”

Researchers asked a group of college students how much money they would need to receive in order to permanently delete their Facebook account. As mentioned above, their answer was around $1,000. How much would you want to permanently delete your fitness Facebook account? Is $1,000 too high or too low?

Here’s my opinion on this. Personally, if I didn’t have a business, I’d do away with all of my social media profiles. I wouldn’t think twice about it nor would I miss them. I’m just not the type of person who wants to put all of their personal stuff out there for everyone to see. But I do know that many people use social media as a way to justify their life and flex with all of their “possessions.” Again, personally, that’s not me. However, the answer of $1,000 seems a little low to me if I were to take a stab at how much I thought people would say.

I guess, granted, the participants of the study were college students who $1,000 might actually be a lot of money for them. The value I’d think on their social media platform, though, I would have thought meant more to them in terms of value. I was assuming people would be thinking a minimum of $5,000 to permanently delete their page.

Interestingly enough, the researchers also found during this study that people put more value on Facebook than they did on actual people. Go tell your mom that and see how she feels.

One question I would add from this study is, “Was Facebook their only social media platform?” Here’s why I ask. Instagram is HUGE and I see more college students using that platform when compared to Facebook. So, would the value be the same if asked to permanently delete Instagram? If college students could get paid to stop using one platform but could jump on all the others, I don’t see getting rid of one as a major concern. But that’s just my opinion.

How would this work with other platforms? Would business professions be willing to give up LinkedIn? Would teens be willing to give up Instagram? I’m not so sure people would be willing to give those up – it’s “social currency.” People seem to feel like their worth is based on what others think of them on social media – which is quite sad when you think about it.

You’re basing your life and worth off of someone else’s opinion of the images and things you post and the fact that those individuals probably don’t even know you in real life. So, why would you even care what they think? What do they bring to the table at the end of the day? A like or comment? If that’s what you care about, that’s truly sad.

What’s your take on all of this? Would you take $1,000 to get rid of your fitness Facebook page or would you ask for more? Or, maybe you wouldn’t give it up at all? Let us know in the comments.



Source: Jay R. Corrigan, Saleem Alhabash, Matthew Rousu, Sean B. Cash. How much is social media worth? Estimating the value of Facebook by paying users to stop using it. PLOS ONE, 2018; 13 (12): e0207101
 

asashouryu

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I deleted my FB account for free, just about 2 years ago! Ha!
(only rejoining recently because of my new business venture)

HOWEVER - if I had a successful brand, and I did the bulk of my advertisement, lead generation and sales through FB they would have to pay me a "lifetime" revenue equivalent that I would lose by not being on FB (or at least an expected/reasonable amount).

If I were generating, on average, say $30,000/month (which is very reasonable for a decent sized SM Influencer) through FB/IG ads/sales then I'd say I'd need at least $30Kx12 months x 10 years or $3,600,000 MINIMUM in order to kill it.

One other thing to note - you can not (at least as I write this) advertise on IG WITHOUT FB...so I'm considering that as well.
 

Mnemonic

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I didn't like facebook from the start, as far as I am concerned it is a digital contact book.
I don't use social media because I don't like to waste time.
If I had a job or a source of income via social media, that would be a different story.

I would delete my facebook account willingly, I am just too lazy to document the contacts lol
 

Goldenrod

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I often find myself getting frustrated at all the stoopid out there, fb is not a good place for me. It causes me too much grief to waste my time on it.
I've been off it and it feels so good 😁
I don't spend any time on it ether. We have a private family group for messenger vids and that's it. I haven't posted anything about myself or what I do for years.
 

Beefeater

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Of course, an exciting proposal, but I'd instead find a second job than delete my Facebook permanently for a thousand dollars.
Looks like you already have a job, "Commie Necro Bot".
 

Hussell

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Of course, an exciting proposal, but I'd instead find a second job than delete my Facebook permanently for a thousand dollars.

Yes by that's pretty solid advise right der by
 

canadianpride73

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I deleted my FB account for free, just about 2 years ago! Ha!
(only rejoining recently because of my new business venture)

HOWEVER - if I had a successful brand, and I did the bulk of my advertisement, lead generation and sales through FB they would have to pay me a "lifetime" revenue equivalent that I would lose by not being on FB (or at least an expected/reasonable amount).

If I were generating, on average, say $30,000/month (which is very reasonable for a decent sized SM Influencer) through FB/IG ads/sales then I'd say I'd need at least $30Kx12 months x 10 years or $3,600,000 MINIMUM in order to kill it.

One other thing to note - you can not (at least as I write this) advertise on IG WITHOUT FB...so I'm considering that as well.
I just joined fb after 3 years off. And I did the 30 day no login delete. Never missed it. I signed up to promote our buisness and try and get people into crypto.
 

VherryZevko

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Of course, an exciting proposal, but I'd instead find a second job than delete my Facebook permanently for a thousand dollars. As for me, this is simply absurd, but addicted people will merely create a new account, and so they will spend time on their favorite social network. For example, I do not work in an office; my job is freelance. so I have a lot of free time a day when I can go to Instagram or Facebook and relax a little. I make 6-7 thousand a month in this job, so I see no reason why I would agree to delete social networks for a thousand dollars.
 
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A.B

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Of course, an exciting proposal, but I'd instead find a second job than delete my Facebook permanently for a thousand dollars. As for me, this is simply absurd, but addicted people will merely create a new account, and so they will spend time on their favorite social network. For example, I do not work in an office; my job is freelance. I earn money remotely by playing games online, so I have a lot of free time a day when I can go to Instagram or Facebook and relax a little. I make 6-7 thousand a month in this job, so I see no reason why I would agree to delete social networks for a thousand dollars.
🤦🏻‍♂️🤦🏻‍♂️🤦🏻‍♂️
 

A.B

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To the actually original post topic

I scrapped social media years a go when my daughter was born- it was like a smack in the face when I was scrolling through Instagram and not paying attention to my daughhter- never looked back since that happened and will never get it again

cjm is my only online activity nowadays
 

Zuespas

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I have a hate hate relationship with most forms of social media. I own a business and we do use social media for promotion. I’ve deleted both fb and ig on multiple occasions. If someone was willing to pay me to close it up I probably would lol
 
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